How to Create A Strategic Online Nonprofit Communications Plan

Whether your nonprofit is large or small, has a huge online presence or is just starting out, a strategic online communications plan will help you focus and prioritize your communications efforts and ensure that you are consistently and systematically using the best platforms to accomplish your nonprofit’s unique communications goals. Join this webinar to learn: 

• How to create SMART (Specific, Measurable, Actionable, Realistic, Time-oriented) goals for your nonprofit online communications efforts
• How to match actionable objectives to your SMART goals
• How to identify your target audience
• How to develop a compelling, emotional message for your online communications
• How to choose the right online communications platforms for your nonprofit
• How to best use the three most popular online communications platforms for nonprofits - a dynamic website, an email list, and Facebook Page
• How to incorporate effective nonprofit storytelling in your strategic online communications plan
• How to fill up your editorial calendar with great content topics so that the online well never runs dry
• How to determine which online metrics you should measure, where to find them, and how to put them into a measurement spreadsheet for easy analysis and reporting.

Participants are eligible for 1.5 CFRE points and also receive the Strategic Online Nonprofit Communications Plan Workbook, Finding Great Online Content Worksheet, editorial calendar template, measurement spreadsheet template, "6 Types of Stories You Should Be Telling on Social Media" e-book, and the webinar recording and slides.

Register now.