With the number of donors on the decline, many nonprofits increasingly rely on a smaller and more affluent circle of supporters to meet their fundraising goals. The importance and influence of high net worth donors has never been more significant.
Did you know that around 60% of donors only give one time to a nonprofit organization? Combatting this natural attrition of one time givers is a daunting challenge, surely, but there are ways to mitigate it. Presented by Network for Good, this webinar centers around loving your donors and ensuring the most upside to retain one-time givers. We will discuss time-tested strategies to engage, steward, and upgrade new donors including how to:
By Kim Klein