Storytelling

Insights From Analytics

I work with individuals and groups to identify their vision, mission, and strategic positioning to create their brand story and develop and implement an integrated marketing communications plan to drive awareness, engagement, and involvement by creating emotionally compelling brand stories.

I have done this work for more than 100 companies and 20 non-profits over the course of my career.

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Communications in a Post-COVID World: How to Advocate Strategically for Your Nonprofit’s Mission

When COVID-19 hit, our world changed. Organizations had to decide how to move forward while dealing with unanswered questions about what this would mean for your team, for your stakeholders, and for your partners. While nonprofits’ missions are more important than ever, the public, media, and funders are focused on work and messages directly related to COVID-19.

Storytelling: Communicating Your Mission with Infectious Passion

Why do people contribute to a cause? Because their passion for making a difference has been ignited! You can help trigger a donor’s passion for your cause through the fundamentals of storytelling. Whether you’re telling the story through a grant proposal, a video message, a radio announcement, or one-on-one, you can use storytelling structure to help your donor see their role in making your mission a success.

Recording length: 1 hour, 19 minutes