The State of Recurring Giving

Compared to one-time donors, recurring donors are consistently worth four times more (over a 5-year period), give more per year, and are more likely to support your organization year over year. So why don't we try to communicate, market, and attract more recurring donors? And when we do, how do we do that?

During this webinar, see how your program compares to findings from the State Recurring Giving Study*, how to get started on a recurring giving program, or where to improve your current program based on real research in the market today.

*The State Recurring Giving Study tracked and scored 108 US organizations that received multiple gifts (one-time and monthly) on:

• Value proposition and signup/donation process
• Communications and messaging
• Conversion and upgrade strategies
• Cancellation and retention strategies

Register now.