Strong donor relationships are critical to fundraising success at all stages of the development cycle and at all levels of giving. There’s no hocus-pocus or magic wand for immediate results when you identify a major donor. Positive results require investing in the practice of valuing, nurturing, and earning donor loyalty from the start. Register for this webinar to learn how to make your loyal donors feel every bit as important as they are.
- Discuss the value of loyalty and what it means to your organization and the donor.
- Understand some of the leading causes for lack of donor retention.
- Explore key activities to retain a higher percentage of your donors before and after the holiday giving season.
Please reference East Carolina University in the question "How did you hear about this webinar?"
Full participation in “The Magical Force of Major Gift Donors” is applicable for 1 point in Category 1.B – Education of the CFRE International application for initial certification and/or recertification.