How to Stand Out In the Inbox - Email Marketing Mastery for Nonprofits

Why a course on email? Well, email is not dead, and it’s not going anywhere. But in order to reap the benefits of email, you need a strategic plan to do it right.

Nonprofits also need to understand current trends that affect deliverability and open rates. Did you know that the average nonprofit loses out on around $14,000 per year because up to 12% of their emails are categorized as spam? Yikes.

Email still remains the best way to communicate with a large group of people at scale – when implemented in a thoughtful, strategic fashion.

In this live training for nonprofit marketers, you will learn:

• Specific ways to make your nonprofit website an email capturing machine;
• How to get people from social media onto your email list;
• How much email to send and what to write;
• How to write a subject line that gets your emails opened;
• Tips on increasing deliverability and click-through rates to make an even bigger impact.

Register now.